All About Our Brand Activations

We create targeted shopper marketing activations to grow brand recognition within specific communities and create loyal customers

Process

From the brands and recipes selected to the price points and displays installed, we guide our clients from beginning to end, ensuring a profitable and engaging experience.

We are dedicated to building a program that takes our clients to new heights.

Research

We research and target the best communities to host an event that we find fits with the specified event program.

Coordinate

We work with the brand and retailer to ensure their product is featured and available in-store at a great price point.

Develop Creative and Promote

Our team handles designing digital & print promotional creative from flyers, posters, in-store signage, to social posts and landing pages. We amplify the message across a number of social media and online platforms targeting users where they spend their time online. Our goal is to raise brand awareness, increase user engagement, and drive results for the business.

Capabilities

From single demos to large-scale festivals, we are ready to bring your idea to life!

Large-scale Events

With our start in Hispanic marketing, we have since expanded our offerings to African American, Polish, Asian, Kosher, Natural, Organic and Specialty shoppers, and more! Our in-store activations allow our clients to speak to specific shoppers or communities at any given time.

Single Demos

With a field team of over 150, we are prepared to activate on behalf of our clients. Whether you would like your brands sampled in one or one hundred stores, we are able to staff any request. Our team of skilled brand ambassadors are educated on the brand prior to the event and are equipped with proven selling tactics that translate into increased sales.

Specialty One-Offs

Have an event or idea you want to activate like an in-store coffee bar or special-themed tasting with added elements like radio or guest appearances? We can help make your activation come to life! Just give us the details, and we’ll take care of the rest!

ON-PREMISE/BAR ACTIVATIONS

Whether it’s a cooking class, sip and paint event, or launch party, our goal is to bring awareness to your beer, wine or spirit, always complemented with the right bites and entertainment options to fit your branding and overall campaign.

Virtual Events

When staying at home is simply the best option, we create impactful virtual events to put brands and retailers in the spotlight. Complete with giveaways, engaging content, influencers, pre- and post-promotion and a recap following the activation, our digital events are another great way to connect with shoppers!